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RETAIL ASSET PROTECTION
RILA-NDAA Vibrant Communities Initiative
Bringing together prosecutors and retailers is essential to combatting organized retail crime and keeping our communities safe.
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Store Walk Initiative
RILA and the National District Attorneys Association (NDAA) Store Walk Initiative connects retailers with local prosecutors for a unique approach to tackling organized retail crime, habitual theft, and its impact on communities.
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Vibrant Communities Resource Library
The resource library serves as a hub of tools, templates, checklists, guides, training, and webinars for Asset Protection practitioners, retail crime investigators and front-line prosecutors.
Learn MoreThe Challenge of ORC: Dive Deeper
Over the past several years, retailers have seen a measurable increase in organized retail crime and habitual theft. In their hunt for a quick profit, criminals have become more brazen and violent, putting employees and shoppers in harm’s way. Explore the headlines state-by-state.
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Organized Retail Crime, Counterfeits and Marketplaces
RILA formed the Buy Safe America Coalition to enjoin associations and companies in the fight against criminals selling to unsuspecting consumers.
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Loss Prevention Managers Report Increase Organized Crime
As more consumers shop online amid the pandemic, retailers say that criminals are looking for more ways to cash in.
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Resources on Organized Retail Crime
The sale of stolen and counterfeit goods on third party marketplaces is a multifaceted problem in need of a multifaceted solution. Discover the latest news, statements, blogs, and research on retail organized crime.
Learn MoreAsset Protection Committees
Retailers are transforming, and so is the field of asset protection. RILA is committed to supporting the AP industry’s efforts to adapt to today’s consumer needs without compromising safety, security, and profit.
View All CommitteesUpcoming Meetings
Chief Store Officer Meeting
- Jun 3, 2025
- Boston, MA
Retail Asset Protection Conference 2025
- Apr 27 - Apr 30, 2025
- Washington, DC
The Retail Asset Protection Conference brings you three, full days of keynotes, breakout sessions, and an Expo Experience that allows you to create efficiencies and work smarter, not harder.
Go to EventFeatured News
"National Store Walk Month represents our next leap forward in establishing comprehensive retail crime mitigation strategies and fostering community well-being," said Lisa LaBruno, RILA's Senior Executive Vice President. "This initiative will bridge the gap between retailers and prosecutors, helping us collectively address the complex challenges our communities face."
- RILA, NDAA LAUNCH NATIONAL STORE WALK MONTH
“There is no easy solution to tackle theft and violence; we’re facing a complex, multi-faceted challenge and it’s going to take commitments from a diverse group of stakeholders to better understand the root causes in various communities and implement solutions that acknowledge and address those larger issues,” remarked NDAA Executive Director Nelson Bunn.
- RILA AND NDAA COLLABORATE ON VIBRANT COMMUNITIES INITIATIVE
As prosecutors, we must protect the safety of retail employees and customers by holding the individuals who commit thefts, violence and other retail-related offenses accountable for their crimes. I look forward to continued discussions with the RILA on how to uncover the criminals who profit from stolen merchandise, prevent thefts and enhance public safety for all who shop and work at our nation’s retailers,” said Erie County District Attorney John J. Flynn, President of NDAA.
- PROSECUTORS, RETAILERS PARTNER TO COMBAT RETAIL CRIME
Get Informed About the New INFORM Consumers Act
The INFORM Consumers Act requires online marketplaces to develop and apply major new initiatives to know their third-party sellers while also imposing significant liability for failing to take appropriate action against bad actors. The Federal Trade Commission and state enforcers are charged with enforcing the Act. Read RILA’s analysis of the INFORM Act as well as an short “cheat sheet” outline of the provisions.
CNBC spent eight months embedded with law enforcement for this piece, which includes an inside look at the takedown of a retail crime "empire" in California, orchestrated by one woman who made millions reselling her network's stolen goods on Amazon. Featuring interviews with RILA Sr. EVP of Retail Operations Lisa LaBruno and Ulta Beauty CEO Dave Kimball.
Retail Works for All: 2024 Public Policy Priorities
Ensuring a Safe, Sustainable Future
RILA is working with lawmakers to help shape policies that protect our customers and meet expectations regarding environmental concerns.
Read MoreInvesting in People
Retail is for everyone; the place for a first job, 2nd chance, third act, or a side hustle – the retail workforce represents the American workforce.
Read MoreSupporting Free Markets and Fair Trade
When policies are fair and allow retailers to compete, customers, communities, and workers all benefit.
Read MoreStrategic Initiatives that support performance, compliance and transform the industry
Latest Asset Protection Insights
RILA Promotes Erin Hiatt to Senior VP, Retail Operations
- By [Melissa Murdock]
- 05/20/2025
RILA’s Kathleen McGuigan Will Turn the Page at End of 2025
- 05/01/2025
Retail Asset Protection Leaders Converge in Washington, D.C.
- By [Lisa LaBruno]
- 04/28/2025
LaBruno Named Exec. Director of RILA Communities Foundation
- 04/01/2025
Retail Litigation Center Announce Leadership Transition Plan
- 01/29/2025
RILA BOD Adds Four Leaders, Re-Elects Best Buy CEO as Chair
- By [Brian Dodge]
- 01/27/2025
New Retail, Law Enforcement Partnership to Combat Crime
- By [Lisa LaBruno]
- 08/12/2024