DMCA Policy

Making Claims of Copyright Infringement for User-Posted Content and Links   

We have adopted a policy, in compliance with the Digital Millennium Copyright Act (“DMCA”), to enable, at our sole discretion, the expeditious removal of infringing material and the termination of repeat infringers’ ability to Post Content.  (All capitalized terms not defined herein shall have the meanings set forth in the Website’s Terms of Use.)   

If you have a good faith belief that your copyright is being infringed by any Content accessible on or through the site (, please send a notice of claimed infringement, including the information listed below, to our designated copyright agent (“Designated Agent”):   

By mail:  

Retail Industry Leaders Association
Deborah White, SEVP and General Counsel
99 M St. SE, Suite 700, Washington, DC 20003

By email:  

To be effective, the notice of claimed infringement must include the following:  

  • A physical or electronic signature of a person authorized to act on behalf of the owner of an exclusive right that is allegedly infringed; 
  • Identification of the copyrighted work claimed to have been infringed, or if multiple copyrighted works are covered by a single notification, a representative list of such works; 
  • Identification of the material that is claimed to be infringing or to be the subject of infringing activity that is to be removed, or access to which is to be disabled, and information reasonably sufficient to permit us to locate the material (providing specific URLs is the best way to help us locate the Content quickly); 
  • Information reasonably sufficient to permit us to contact the complaining party, such as the address, telephone, fax, and/or an email address at which the complaining party may be contacted; 
  • A statement that the complaining party has a good faith belief that the use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law; 
  • A statement that the information in the notification is accurate, and under penalty of perjury, that the complaining party is authorized to act on behalf of the owner of an exclusive right that is allegedly infringed. 

Please note that information provided in this legal notice may be forwarded to the person who Posted the allegedly infringing Content.  

If you want to speak with our Designated Agent by phone, please call (703) 841-2300 and ask to speak to Deborah White or RILA’s then-current General Counsel.   

Restoring Removed Content  

If you believe that your Content was removed in response to a copyright complaint but is not infringing, or that you have the authorization from the copyright owner, the copyright owner’s agent, or pursuant to the law, to Post the Content, you may send our Designated Agent a counter-notification containing the following information:  

  • Your physical or electronic signature; 
  • Identification of the Content that has been removed or to which access has been disabled and the location at which the Content appeared before it was removed or disabled; 
  • A statement under penalty of perjury that you have a good faith belief that the Content was removed or disabled as a result of mistake or a misidentification of the Content; 
  • Your name, address, telephone number, and e-mail address; and 
  • A statement that you consent to the jurisdiction of Federal District Court for the judicial district in which your address is located, or if your address is outside of the United States, that you consent to the jurisdiction of the federal court closest to Arlington, Virginia, and a statement that you will accept service of process from the person who provided notification of the alleged infringement. 

If a counter-notification is received by our Designated Agent, we may send a copy of the counter-notification to the original complaining party informing that person that we may replace the removed Content or cease disabling it within 10 business days.  Unless the copyright owner files an action seeking a court order against you, the removed Content may be replaced, or access to it restored, in 10 to 14 business days or more after receipt of the counter-notification, at our sole discretion. 

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