Ensuring Safe and Affordable Products

Earning and retaining consumer loyalty is critical to retailers’ success. Consumers evaluate retailers based on a growing range of performance expectations that go far beyond just price and quality. Retailers must anticipate these expectations and their associated risks. Consumer safety and security are vital to America’s retailers. RILA is working with lawmakers to help shape policies that protect our customers and meet expectations on demands to act on environmental concerns. 

Meeting Customer Expectations


Retailers strive to gain and retain consumer loyalty by providing quality, safe, compliant, and high-value consumer products sourced in a responsible and ethical manner. In meeting customers’ expectations, retailers face several challenges including a lack of transparency into global supply chains and a complex system of laws, regulations, and standards. 


RILA is working with federal, state, and local lawmakers to ensure that government requirements related to consumer products are based upon sound scientific data and advance safety and public policy objectives without undue burden on the industry or our customers. 

Driving Sustainability Efforts 


Retailers are paving the path forward to act on environmental and social concerns in their direct operations and product supply chains. These efforts include reducing energy, greenhouse gases, and waste; ensuring safe and ethical manufacturing working conditions; addressing chemicals of concern; and empowering employees throughout the organization to pursue new sustainable innovation opportunities. As federal, state and local regulators develop policies to address environmental and social challenges, it is critical that these be drafted with full consideration of retail operations to avoid creating unintended consequences.


RILA is seeking opportunities to work with lawmakers on ensuring safe and ethical manufacturing working conditions through clear guidelines and transparency around forced labor regulations. These regulations should reflect the realities of 21st century global supply chains to provide transparency to stakeholders. RILA will also be working with federal, state, and local lawmakers to ensure that legislative requirements related to operational, product and packaging sustainability including climate and waste reduction are based upon sound environmental and market impact research. These requirements should advance sustainability and public policy objectives without undue burden on the industry or our customers, while avoiding unintended consequences that undermine environmental objectives.

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