There is a growing consumer demand for more sustainable products and solutions, and retailers play a critical role in designing and encouraging the needed sustainable market transformation to meet the demand.
In support of Target’s commitment to expand their selection of sustainable product choices that effectively balance price, performance and convenience, Target developed the Sustainable Product Standard - a common language, definition and process for qualifying ‘more’ sustainable products within top priority categories at Target.
Kate Heiny, Senior Group Manager of Sustainability,
Kate Heiny is the Senior Group Manager of Sustainability for Target, a Fortune 50 company that has more than 1,800 stores in 49 states and Canada. She leads the enterprise-wide sustainability strategy for Target, including operational innovation, public policy and business integration. She was ranked #73 on ETHISPHERE Magazine’s 100 Most Influential People in Business Ethics in 2010.