Jenny Keehan is RILA's Senior Executive Vice President of Retail Operations & Education. She is an experienced RILA executive, having been with the association since 1988, and has been instrumental in RILA's growth and transformation into the primary trade association for America's largest and most innovative retail brands. During her tenure at RILA, Keehan has held positions in government affairs, conferences, communications, marketing and member services. Today, she is a member of RILA's senior team and is responsible for developing and executing RILA's retail operations programs and the revenue-generating businesses connected with these activities, including RILA's educational conferences. As a member of the senior team, she helps set and execute RILA's strategic priorities.